case studies

A look at the work, the thinking behind it, and the outcomes it drives.
Close-up of an industrial CNC machine with sparks cutting a patterned metal sheet.
LUKE Staffing

Healthcare Brand Design and Support

LUKE Staffing engaged Cohort to lead a full rebrand and digital transformation following a change in ownership. The goal was to reposition an established but stagnant organization into a best-in-class healthcare staffing brand capable of competing for federal contracts, attracting top-tier medical professionals, and scaling beyond government work over time.
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Snapchat

Living Your Ancestors Wildest Dreams

Juneteenth is a holiday that requires empathy, honesty, and humility when recognized by corporate entities. I was contracted by the creative agency Carousel to support the development of a Juneteenth campaign for Snapchat, ensuring the work was grounded in respect, cultural awareness, and meaningful storytelling.
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Clearvector

Cybersecurity Branding for AI-Driven Startup

Building a public-facing identity for an AI-driven cybersecurity startup preparing to launch
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Pramantha Solutions

Situational Awareness in Conflict Zones

Pramantha Solutions contacted us to establish a complete visual brand and product foundation for a new tech platform serving the foreign intelligence community. The work defined how the company would present itself publicly, guide investor confidence, and shape the design of its first viable product.
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